The golden day of Akshaya Tritiya, to be celebrated on 18th April 2018, is considered an auspicious occasion for Hindus and Jains. Akshaya Tritiya is believed to the best time for new beginnings of all sorts, be it starting a business, getting married or making an investment.
It is believed that Lord Ganesha started writing the Mahabharat on this day. As per legend, when the Pandavas were in exile, Lord Krishna presented them with a bowl named Akshaya Patra, which produced an unlimited amount of food . Since then, Akshaya Tritiya is considered auspicious to buy gold, as the precious metal never diminishes in value and signifies prosperity, wealth and fortune. This day also marks the beginning of the "Satya Yuga" or the Golden Age. It is for these reasons that buying gold on Akshaya Tritiya is an age-old custom that is practiced even today.
Celebrated just a few days before Akshaya Tritiya, the festival of Vishu is an astronomical new year for Hindus in Kerala and a few neighbouring states. Vishu is also considered an auspicious occasion for important purchases.
If you are looking to invest in gold this Akshaya Tritiya or buy something special for a loved one, here are some options to consider:
Here’s wishing you a prosperous Vishu and Akshaya Tritiya. Spread the love and joy as you celebrate these special occasions with your friends and family.
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